Budgeting Basics For Small Business Owners


How are you doing on your comparison of actual to budgeted figures for this  year? Are you on target with your budget? Don’t understand what I’m referring  to? Then it’s time for Budgeting 101!

A budget is part of your financial roadmap. How do you know where you are  going if you don’t have a destination selected and the road that you are going  to take mapped out? Just throw the dart and see where it lands? If so, you make  up the majority of small business owners. However, that trend is changing. With  changes in the economy we are faced with even more outside pressures on our  business to be profitable. Lenders are more selective about giving money to  those who don’t have enough security to ensure their return on the loan. Yeah,  it’s the same old story that they always want to give money to those who have  money. What about those of us who don’t? You better have a solid set of  financial statements to show that your business is viable and going to be a wise  investment for the lender.

Lenders want to get a return on their investment (i.e. loan to you) so they  will want to see how you’ve been doing. In addition, they want to see what your  predictions for the future are. A budget or financial projection is going to be  sought by the lender. They want to see how you are mapping your future of  success.

Breaking your budget into monthly increments will ease the process and it  won’t seem so overwhelming. Prepare some general goals for your financial budget  for the year and then see how you can achieve that goal, one month at a time  through a monthly budget.

Questions a budget will help you explore include:

What do I anticipate for my: Income? Expenses? Capital Expenditures?  Savings?

Often times we’ll use the excuse that we don’t know “how” to do a budget  because our income and/or expenses are too hard to predict. Don’t you want to  have an idea of where you are going? The challenge for the New Year is for you  to be more proactive with your finances. Whether you are running a service or  product-based business! Reactive financial management often leads to the demise  of our finances and our businesses.

Budgeting doesn’t have to be an overwhelming task. Follow these easy steps  and you’ll be amazed at how easy it is to achieve your goals! It’s not too late.  This is a great time to start the budgeting process so you can work on the  budgeting project in small increments.

Where should you start?

1. Analyze your current and prior year(s) budget. It’s always a good idea to  know where your starting point is! What areas did you do well on? What areas do  you need to work on? If you don’t have a budget, and most don’t, then you will  need to look at your actual financial statements including: a. Profit/Loss b.  Balance Sheet c. Cash Flow Statement

2. Utilize a simple format for your budget based on the Profit/Loss  format:

Income – Cost of Goods Sold – Overhead Expenses = Net Income/Profit Don’t get  confused though! Cash and Income are two different concepts, so you need to  ensure that you set clear goals for the budget you are putting together.

3. Use the budgeting features in your bookkeeping software to assist you with  the development of your budget, if available. QuickBooks® has a great  budget format ready for you based upon your Profit/Loss and you can input the  budgeted figures into the appropriate line item.

4. Assess your budget realistically. It’s always a good idea to have an  objective third party review your information. We tend to overestimate our  income and underestimate our expenses so that we show a positive flow for our  budget. That isn’t good if it’s not realistic. We need to be aware of where our  money is coming from and going to so that we can be proactive in our financial  lives. It will be amazing how much less stressful your world can be when you  effectively manage your finances.

Make sure to document how you are coming up with your estimate. For example,  if you predict $10,000 in sales, you need to document that it is based on the  following equation (# of sales multiplied by $ amount per average sale). This  will give your predictions substance and allow better variance analysis when  your actual figures vary from your budgeted figures.

5. Compare your actual activities to your budgeted activities on a monthly  basis. This comparison is what creates the REAL value for you. Comparing helps  you to assess what parts of your finances are excelling and what parts need  attention. Without comparison, there is no value in budgeting.

When you use QuickBooks, you’ll have preformatted reports available  that will calculate the variance between actual and budgeted income and expense  items. This will be a great tool for you to assess which aspects of your  business are on target and which areas you need to reassess.

6. Keep your budget as a “living” document as you may need to adjust it for  aspects not previously included. This doesn’t mean to change it because you want  your actual to equal your budgeted numbers. Changes in budgeted amounts should  be for those times when unforeseen events have occurred or arisen.

We all have many demands on our time, but managing the financial aspects of  our businesses is a responsibility that we need to take seriously. If this is  not one of your strengths, then find someone to assist you with this process.  It’s like any other skill, it takes time to understand the various aspects but  it will happen. There’s no better time to take control of your business path  than today!

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Thank you,

Peter DeSmidt, BA, MBA, PA